New Instagram “Stars”

Author: Martina Mazúchová|Date: 8. July 2020

Time spent at home during “lockdown” was interesting since it revealed who is and who is not “inspiring”. Not only did the demand for some types of consumer goods grow, but so did “the stars” in the virtual world. After deeper analysis, a lot of the influencers on Instagram have risen up to this occasion, especially those with focus on fitness, DIY and of course, those who also cooked/ “fermented”. Needless to say that we were not short on some “surprises” as well.

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Drink from your kitchen

Author: Martina Mazúchová|Date: 24. June 2020

Even though revenues from alcoholic beverages grew by 4% in March in retail, they were not able to cover the shortfall pubs and restaurants experienced during coronavirus. Together with our client Stock we reacted quickly and created a campaign named “Drink from you kitchen”.

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